Globally Focused Design
European marketing arm of Indian pharmaceutical company Dishman has selected ib3 for a coordinated advertising campaign to promote their attendance at CPhI.
CPhI is the leading international chemical and pharmaceutical exhibition based this year in Milan.
A number of weekly and monthly international magazines were carefully evaluated and the top journals were selected to carry a coordinated full page advertising campaign. The campaign was completed by the design and production of a special brochure highlighting the broad range of industrial sectors that Dishmnan work in.
The brochure and advertisement were designed in the ib3 studio, the brochure was printed in the USA to reduce distribution costs, and circulated around the world with the US based international journal ICIS Chemical Business.
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