Media Planning for Friesland Foods Kievit
Dutch company Friesland Foods Kievit is one of the leading companies in the field of micro encapsulation and spray-draying of food ingredients. Exhibiting at HI Europe in Paris they were looking for a partner to promote their presence at the show.
Our experience in this sector was paramount in our selection. We were able to identify their core target audience and evaluate media that covered the beverage nutrition, savoury and bakery sectors across Europe.
From our research a number of key journal were selected and negotiations achieved enhanced coverage within the budget.
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