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Pineapple Contracts - 15/02/2010

Pineapple Contracts have for over 30 years produced residential furniture for contract environments. In June 2009, ib3 was selected to redesign their main catalogue, stock brochure and price lists.

New photography had to be produced and three onsite photographic studios were created to produce stunning new images of the furniture in room-sets, settings and cut-outs.

The design brief was to make the catalogue modern, bright and refreshing, but follow a format that was easy to read for all customers. Following a 3 month photo shoot the catalogue was completed in January 2010 and comprised of a NHS and non-NHS catalogue of 354 pages, a 60 page stock brochure and 60 page price list.

Pineapple Contracts' managing director Charles Hathorn commented, “I am absolutely delighted with the work undertaken by ib3. They have impressed us with their creative skills and dexterity in what was a major investment by Pineapple."

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